The circular economy represents a viable alternative to this detrimental “linear” model. Rather than going from “cradle to grave,” this new development pathway promotes ‘cradle to cradle‘.
In this type of economy, company growth is no longer reliant on the use of scarce resources.
Instead, it is achieved through the use of disruptive technology and business models that are based on longevity, renewability, reuse, repair, upgrade, refurbishment, capacity sharing, and dematerialization. Read More