Studio Roosegaarde

Interactive Save Highway

Interactive Save Highway

Interactive Save Highway

Highway future

Contribution to a sustainable, green future – and ensure a save highway is possible, with this interactive smart highway lightened by glowing lines. 

Dutch designer Daan Roosegaarde uses special sun-charged paint that glows in the dark for as long as 10 hours. 

Moreover this interactive paint indicates icy weather conditions by becoming visible in freezing temperatures. 

Highway paint

The lines charge at day-time and glow at night (for 8 hours). Using these glowing lines ensures the safety of drivers and contributes to a energy-neutral future. The goal is for creative designer Daan Roosegaarde is to make roads which are more sustainable and interactive by using light, energy and road signs that automatically adapt to the traffic situation.

Smart Highways

Smart Highways are interactive and sustainable roads of tomorrow by designer Daan Roosegaarde . Its goal is to make smart roads by using light, energy and information that interact with the traffic situation.

Glowing Lines are charged during day-time and glow at night for eight hours. The first road has been constructed, and will further be launched internationally.

Circular infrastructure

Pilot Smart Highway with Glowing Lines live

Van Gogh

The recent Van Gogh-Roosegaarde bicycle path is made of thousands twinkling stones inspired by ‘Starry Night’. The path combines innovation with cultural heritage in the town of Nuenen NL, the place where Van Gogh lived in 1883.

Circular infrastructure

This bikers lane with solar cells, generates green energy

New designs include Dynamic Paint, Interactive Light, Induction Priority Lane and Road Printer.

Bikers path

The collaboration between Roosegaarde and Heijmans is a true example of innovative industry. The design and interactivity by Studio Roosegaarde and the craftsmanship of Heijmans are fused into one common goal: innovation of the Dutch landscape.

Smart Highway has been awarded a Dutch Design Award and an Accenture Innovation Award, and won the INDEX Award 2013.

Facts & Figures



Studio Roosegaarde
Founder: Daan Roosegaarde

the Netherlands
T: +31 (0)103070909